Lucre PR, Leeds/London
Outsourced creative thinking for pitches and tenders
A frequently requested creative service involves helping clients with their tender admissions. The benefits of having a high impact presentation can be essential in securing new business contracts or at the very least getting you through to stage two.
We’ve recently helped several businesses win new contracts by designing and theming their pitch specifically to meet and exceed the requirements of the brief. The examples to the left were for Lucre Marketing, a Leeds and London based PR firm. The first helped them win a project for Kodak and incorporated a PowerPoint presentation and accompanying brochure, whilst the AirFrance/KLM tender saw them winning a big PR project for the airline. The tender included miniature travel cases with tags that held the documents, a brochure presented by cabin crew and a PowerPoint presentation.
As with all creative pieces we collaborated closely with our client and translated their initial thoughts into visual pieces whilst adding our own designs and suggestions into the process.
“Having worked with Ian for years I can’t recommend him enough. He acts like an extension to our team at Lucre and whilst of course he is incredibly creative and has great ideas, the speed with which he responds and his willingness to be flexible are huge strengths. We have used him for a wide range of requirements spanning everything from branding and literature through to websites and marketing / sales support materials..”
Owner, Lucre PR
KLM/Air France tender items: An oversize A4 cardboard suitcase, presented by actors dressed as air stewards, held first stage tender documents. The documents were presented as airline tickets and lead to Lucre winning business and being added to the KLM/Air Frances PR roster.
AkzoNobel paints successful tender bid document. Print and PowerPoint versions created.
Bosch Power Tools tender document - available in pdf, print and PowerPoint formats.