Sound Reduction Systems, Manchester

Brand refresh, 3D illustrations, collateral and marketing

Following an initial enquiry to create a series of 3D product illustrations, Sound Reduction Systems (SRS) decided it was time to update their entire company identity - from logo and stationery, through to all external communications including their marketing collateral.

As an established firm, we agreed to evolve their logo - using the same colour palette but giving the design itself a full make-over. This was then applied to their product data sheet along with the new product illustrations.

The illustrations themselves now work far better than before - the new imagery allows the products to be shown not only with exact representation of surfaces and textures, but also enables SRS to show them in complete virtual scenarios. This gives potential customers a chance to see how the products not only work, but how the systems are fitted.

Sales materials have also been given a new lease of life - wether printed or in an email-able pdf format.

The new branding and collateral has been well received and has enabled SRS to improve turnover - and it’s helped us win further clients via word of mouth and recommendation.