Award winning marketing and communications for three new legal services
is aimed at those without a will, needing to update a confusing older will, those contesting a will and all inheritance issues.
covers redundancy issues, ensuring those in this scenario get the best settlement possible.
The logo for all three services uses a magnifying glass graphic to illustrate the investigational nature of the service and also enlarges the ‘My’ emphasising the personal help available. To avoid the usual ‘stuffy’ imagery associated with solicitors, we created a suite of illustrated scenarios for each site that were influenced by other public service providers such as Lloyds bank and BT. They needed to sum up the frustrations of potential clients in an eye-catching style without being too irreverent. The resulting images are used across both on and offline materials, including an animation.
Winner: 2014 Law Society Excellence Awards for Marketing & Communication.
Winner: 2014 Modern Law Awards for Business Innovation.
Winner: 2013 Modern Law Awards for Marketing Communications - Client Care Initiative.
is an online service for people who have been left disillusioned by their experience of the legal system - either by poor service, insufficient compensation or errors made by their solicitors.
ReviewMyClaim web site
ReviewMyClaim animated advert as seen on YouTube
1 The Beeches | Old Hemingfield | Barnsley | South Yorkshire | S73 0PH
T: 07984 716 337 E: firstname.lastname@example.org
Registered office: 1 The Beeches, Old Hemingfield, Barnsley, South Yorkshire S73 0PH.
VAT registration number: 852 8441 13 Registered in England 05323812 © frankcreative limited 2016.